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Absolute Value of Design and Innovation – Thinking Beyond Competitiveness
Previous design innovation aimed at gaining a competitive edge, but today’s design innovation in products, services, or policies raises the necessity of absolute values. In order to establish “good brands,” companies and institutions should bear in mind that unlike the past, it is hard to build trust when there is no originality as distribution channels of content diversify, resulting in intensifying competition. Customers can now compare and analyze various brands thanks to increasing data and diversified channels conveying such information. In other words, creating innovative momentum or developing brands using previous method is no longer effective. As customers today access numerous contents, unforgettable consumer experiences can only be made through a new dimension of challenges; hence, the need for absolute innovation. Companies mainly consider “the targets to connect their products, services, and policies with” for absolute innovation. Still, the most significant thing is to understand the core value of services, products, and policies which have strong chemistry with customers based on understanding the momentum of customers. -
Flow: Mobilising Data for Sustainable Outcomes
Cities have undergone transformations in the last centuries based on two paradigms. The first paradigm was the rapid development of infrastructure in the 20th century, and the second paradigm was transportation — the introduction and expansion of vehicles. The next paradigm will be the advent of the fourth industrial revolution leading data-based technological development for smart cities. Then, how can we define practical technologies in the future? -
Citizen-centered Problem Solving, The Value and Performance of Social Problem Solving Design
This presentation aims to accomplish three goals - to introduce concepts and methodologies of social problem-solving design; to draw value of social problem-solving design from cases shared at the previous forums hosted by the city of Seoul; and to put forward designers’ future role and vision in relation to the evolving social problem-solving design. Intro: Widening a Role of Design Across the globe, we’re seeing more complex and diverse issues in our society ranging from social structures and policies, climate change, pandemics, to inequality. Design’s role and potential are expanding in addressing these issues. The Ministry of the Interior and Safety has included public service design in the Administrative Procedures Act to encourage citizen participation. Similarly, the Seoul Metropolitan Government has incorporated social problem-solving design into its policies and general plans. -
Smart Home's Directions in Untact Society
Due to the contagiousness of the COVID-19 virus, the number of infected patients is increasing, and the resulting decline in social interactions is leading to a global economic crisis. Social distancing means that face-to-face contact with others is considered dangerous, and recommends staying at home as much as possible and refraining from outside activities such as going to work, eating out and shopping. The crisis of COVID-19, which is ongoing, is urging the transition to a non-face-to-face culture and society. Housing in the non-face-to-face society needs to be redefined with a new concept and function. Nowadays, when we think that a smart home can offer the possibility of an alternative, we understand it as a house that can provide convenience in our lives based on cutting-edge information and communication technology. However, this definition of a smart home is rather clichéd and indistinct, and I don't think it accurately describes the essence of a smart home. In the 1990s, there was already an intelligent home, and in the 2000s, the term ubiquitous home was used. In the 2010s, the smart home appeared, and they are all defined and used with almost the same concept. If the “homes” mentioned above have passed without becoming reality, can a smart home, which is being developed with the same concept, be an alternative in this era? -
The Research of Universal Design for the solution of Regional problems with aging
Compared with global trends, Korean society is aging very rapidly. We are already entering a super-aged society, and we need to confront the seriousness of the issue. Aging is more prominent in rural areas, and the proportion of the elderly living alone is also increasing - the number is expected to increase steadily from 6.9% of the total households in 2013 to 15.4% in 2035. It should be noted that women account for 75 to 83% of these single-person households. Judging by these figures, future universal design should consider not only age-friendly design but women-friendly design as well. -
[2023 Seoul International Design Forum] Visited the 'Yes! Kids Zone' Designed by the Seoul Metropolitan Government and Experienced Public Design!
Yes! Kids Zone is a space designed to address the growing problems of obesity, depression, and lethargy among adolescents who have limited opportunities for physical activity due to their academic-oriented lifestyle. Yes! Kids Zone is located in Hanti Park and the surrounding school routes, and is located right in front of the Daechi Police Station.
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In the DDP where the Seoul Design International Forum was held, let's feel Seoul's own public design!!
The Seoul Design International Forum is held annually, and last year, the 2022 Seoul Design International Forum was held under the theme "DESIGN x Seoul: How Design Enrichs the Future." The SDIF Seoul Design International Forum offers insights on how various designs and designs can be combined with municipalities such as welfare, culture, and transportation to strategically promote collaboration within an organization and advance the overall level of service in a municipal administration. -
We Solve Problems Around Us on Our Own! (2)
When a case of a child abuse is reported, the abused child is separated from parents, needs to wait at a police precinct or police station to undergo an investigation and has to live in a child protection agency. During this process, the child feels uneasy and stressed by unfamiliar spaces and people. In addition, the child may feel the guilt of causing this situation by his or her own fault. “Hoya Toto” was devised as a solution to resolve the anxiety of abused children in the unfamiliar environment by forming a bond with police officers. -
Humanising our Cities
We are passionate about the environment and the buildings that surround us. I believe we are living in a very interesting era in the history. We actually have choices (rather than not having them). We can achieve very interesting transitions, if we were to make choices. However, such transformation cannot be achieved with the developers or the architects alone. We can only accomplish such changes when we all talk about buildings and the structures together. -
Solving Diverse Common Social Problems of Seoul through Design
Seoul is an old city where people first began living 6,000 years ago. During the Joseon Dynasty, the capital was enclosed by four gates, but under Japanese rule, the Japanese government established the Governor-General for 36 years of colonial rule. Afterwards, during the Korean War, Seoul was bombed and the city was turned to ashes. Despite all these difficulties, Seoul joined the OECD in 1996 through rapid economic growth that is called the miracle of the Han River, and in 1988 Seoul introduced itself to the world by hosting the Olympics. Such economic development brought benefits, but on the other hand, it brought the negative problems that go with large cities such as environmental pollution, overcrowding, traffic problems, and social problems. In terms of design, signboards that cause visual pollution in the city center, unplanned skylines, and environments covered with obstacles remain yet another challenge for Seoul to solve. -
Special Interview: Yap Lay Bee
Many successful cities around the word share one key attribute - a high-quality urban environment, brought about by a strong emphasis on excellent architecture and urban design. In Singapore, we are proud to be recognised globally as one of the world’s most liveable cities. A key contribution in achieving this accolade has been our long-term and integrated approach to planning which ensures that sufficient land is safeguarded to meet our future economic, housing, social and recreational needs, and our integrated approach to land use and transportation planning which ensures that developments are easily accessible by road and public transport, and that the city is walkable and pedestrian-friendly. The long term planning approach and timely investments in supporting infrastructure networks have given us the reputation as a “city that works” – one where high quality buildings are designed in the context of their surrounding urban landscape, and where buildings have mixed uses or shared public spaces that are able to enhance social and community life. This has not been achieved by Government initiatives alone, but through setting out clear and strong visions and plans and through close partnerships with the design and creative community, professionals, developers and other industry stakeholders. -
Designing the resilient post-pandemic city
As the world, which has achieved rapid urbanization, is struggling to adapt to extreme weather and the corona crisis, the question of whether cities can ensure the safety and well-being of all citizens has been put to a critical test. In the midst of today's high-impact change, urban planners, architects, policy makers and public health professionals all face the challenge of making cities more resilient. What is the city's resilience? In a narrow sense, resilience refers to the ability to return to its original form after some negative event or influence, that is, to restore its original position or form. However, the resilience of cities means more of a role for them than being a healthier place for their citizens to live and work. Resilient cities must have the ability to anticipate the future and adjust health-related systems and designs accordingly. Therefore, when the term resilience is applied in terms of a healthy city, it can be seen that various aspects are accompanied.